Private beta · Now onboarding

Validate the idea before you build it.

Turn startup assumptions into a measurable, repeatable brief. One description is scored across six weighted dimensions, then a five-person simulated panel reacts — deterministically, so the same input always returns the same result. This is simulated validation, not feedback from real people; real tester responses are the next stage we are building toward.

Founders score an idea. Testers try it and answer back. Investors read the leads — all three see the same six dimensions.

Free for testers and investors Built in Toronto

No credit card. No signup to try.

Ontario, Canada 6 weighted scoring dimensions 37 industry personas 5-persona simulated panel Deterministic scoring — same input, same brief
◆ Flagship · AI Pre-Test Brief

Know what to test before you spend a dollar.

Describe your idea once. BetaConnect scores it across six dimensions, simulates how a real tester panel would respond, and hands you a test plan — so you validate the risky parts first instead of guessing.

Open the full brief →Seven modules: recruitment screen, interview script, cost of the status quo, stop criteria, what is safe to show an investor, a phased plan, and what each tester is really worried about.

No typing — fills the form and scores it.
Add detail for a sharper brief

Pick an option or choose Write my own instead. More detail scores higher.

What lands here

A scored brief in seconds — not a generic checklist.

Six dimensions. One readiness score. Then a panel of named industry personas reacts in their own words.
How a brief is produced
01 Your idea 02 Six dimensions 03 Simulated panel 04 Test plan
Scores risk first Problem clarity and customer definition carry 20% each, so a vague idea cannot score well just by sounding ambitious.
Simulates a panel Draws a panel of named personas from your industry, plus one cross-industry challenger, each reacting in their own voice. Deterministic, so the same input always returns the same panel.
Hands you a plan Tester count, test duration and the hypotheses to run first, so you validate in 48 hours instead of six months.
Illustrative sample — dimension scores
Illustrative dimension scores Strong Needs work Dimension 0 25 50 75 100 Score (0 to 100) Problem clarity 88 Customer definition 84 Value proposition 78 Monetisation 71 Testability 64 Market context 59

This is an illustrative sample, not a saved result. Fill in the four fields on the left, or press Try an example, and this panel is replaced by a brief scored from your own wording. Nothing is sent anywhere — it runs entirely in your browser.

How It Works

Four steps from idea to evidence

The scoring runs entirely in your browser. Nothing you type is sent anywhere.

01

Describe the idea

A product name and one sentence on what it does and for whom. Pick the closest match or write your own.

02

It is scored across six dimensions

Problem clarity and customer definition carry .20 each. Value proposition, monetisation, testability and market context carry .15 each.

03

A five-person panel reacts

Four personas are drawn from your industry, plus one cross-industry challenger. Each answers in their own voice with a try and a pay estimate.

04

Save it, then iterate

Scoring is deterministic, so change one input and run it again to see exactly what moved. Save a brief from your dashboard.

The Platform

Everything validation needs, in one place

Today the AI Pre-Test Brief scores an idea with a deterministic simulated panel. The six capabilities below are the platform we are building toward — planned scope, not features live in this private beta.

01

Smart Matchmaking

Planned: describe your stage and market, then match with testers whose interests and platforms fit your product, so feedback comes from people who would actually use it.

02

Structured Feedback

Planned: ratings, multiple choice and open responses that capture specifics you can act on, not applause you cannot.

03

Insights and Investor Reports

Planned: satisfaction, demographics and recurring themes from real responses, then one evidence report an investor can review. Real tester responses are not live today.

04

Community Marketplace

Planned: showcase an MVP with product pages and demo videos, and discover what other builders are shipping.

05

Direct Messaging

Planned: message testers and investors without leaving the platform, with every conversation attached to the product it is about.

06

Integrations, Web and Mobile

Planned: LinkedIn verification, incubator tools and CRM workflows, on desktop for founders and on the phone for testers.

Who It's For

One platform, three sides of the table

Founders need signal, testers want access, investors hunt for proof. BetaConnect is designed to align all three incentives in one loop.

Founders reviewing a beta test plan on a laptop

For Founders

From $100/mo CAD
  • Planned: structured beta tests with a guided builder
  • Planned: matching with testers for your market and stage
  • Planned: export investor-ready evidence reports
Join as a Founder
A tester trying an unreleased product on a phone

For Testers

Free forever
  • Planned: test unreleased products before general release
  • Planned: rewards for completed sessions and structured feedback
  • Planned: shape early products with structured feedback
  • Planned: streaks, contributor tiers and achievement levels for completed sessions
Start Testing
Investors reading validation data on a dashboard

For Investors

Free access
  • Browse curated startups with structured briefs
  • Planned: satisfaction and retention signals before diligence
  • Planned: contact founders directly, no gatekeepers
Discover Startups

Pricing

Start free. Scale when the data says go.

Prices shown in Canadian dollars are illustrative while we validate what a founder should actually receive. Checkout is a demo: no card is charged, no tax is collected and no subscription is created. The capabilities below describe the intended scope of each plan, not features that are live today.

Starter

$100 /mo CAD
  • Planned: up to 15 tester seats
  • Planned: one active test
  • Planned: structured feedback forms
  • Planned: email support
Most popular

Pro

$300 /mo CAD
  • Planned: up to 60 tester seats
  • Planned: unlimited active tests
  • AI Pre-Test Brief (live today)
  • Planned: investor-ready evidence report
  • Planned: priority support

Enterprise

$500 /mo CAD
  • Planned: unlimited tester seats
  • Planned: custom tester segments
  • Planned: dedicated success manager
  • Planned: API access & SSO

Prices shown in CAD for information only. Checkout is a demo: no card is charged and no tax is collected.

The research behind this

What 16 people told us before we built it

Before BetaConnect had a single screen we ran 16 recorded discovery interviews with founders, investors and incubator operators across the United States, Canada and Mexico. Every quote below is verbatim. Participants are shown as role, city and month — exactly how the research recorded them.

16Interviews completed
9Startup founders
4Investors & angels
3Incubator operators
3Countries
Founder
One common challenge across startups is what I call a myopic focus. Entrepreneurs often have a great idea but struggle with beta testing it to see if it addresses a real problem that people are willing to pay for.
Startup founder
Edmonton, Alberta
September 2024
Founder
I would look for a platform that can create a list of beta testers, but beta testers that could be potential users, meaning that they’re not just there to criticize or give feedback, but they also experience the problem.
Startup founder, solo
Winnipeg, Manitoba
October 2024
Founder
I spend around 10 to 20 hours a week networking, meeting people, and pitching to potential customers and investors.
Startup founder, fintech & SaaS
California, USA
September 2024
Investor
As a principal, I spend about 30% of my time on sourcing and due diligence of new companies…
Venture capitalist, early-stage
Boston, Massachusetts
August 2024
Investor
I’d rate it around a 4 or 5 because while the idea has merit, the execution and its distinction from existing solutions would be crucial, and currently, it doesn’t offer a compelling reason to switch from existing services.
Venture capitalist, emerging markets
Miami, Florida
August 2024
Incubator
We used Airtable for matching mentors and tracking information on founders and startups, although the process was fairly manual. Airtable was cheap, but with around 60 founders in 30 companies, managing the mentorships took up about half a person’s time.
Incubator program manager
San Francisco, California
October 2024
Incubator
If the platform could ensure a significant user base, like 50,000 users ready to test products, that would be ideal, as launching a product is often followed by low adoption.
Entrepreneur & incubator program manager
Tijuana, Mexico
November 2024
Founder
Every quote on this page came from the same place these cards came from: a spreadsheet of real answers. We did not guess what founders needed, we asked 16 of them and built to the answers. The score you get in BetaConnect is the same discipline those interviews asked for — know the problem is real before you spend a month proving it.
Yifu Wang
Founder · BetaConnect Inc. · Toronto, Ontario
Response to the same questions
Perceived value, self-rated 0–10 Given during discovery, before any product existed · four of sixteen participants gave a number
Startup founder / VC · Canada8
Startup consultant / angel · Chicago7
Angel investor · Canada6
Venture capitalist · Miami4
0510

Verbatim excerpts from the BetaConnect Customer Validation Report, January 2025, Appendix 3 — 16 interviews conducted 13 Aug to 4 Nov 2024. Participants are identified by role, city and month only, as recorded in the research; no names were collected for publication. The lowest score in the chart above is the real one. Photography on this page is royalty-free stock.

Rewards

Three roles, one points system

BetaConnect Points (BP) recognise contribution: they unlock contributor status, early access and in-product perks. Every action pays a fixed amount, once per brief, recorded on this device; a pass pays nothing. BP have no cash value and cannot be cashed out.

01

Testers

  • +1,000 BP review a brief
  • +25 BP take part in an idea
02

Founders

  • +100 BP publish a brief
03

Investors

  • +10 BP shortlist a brief
  • +30 BP written feedback
  • +25 BP expression of interest
  • +30 BP request intro

Points are credited on this device as soon as an action happens. SAMPLE briefs are clearly labelled practice and pay a small practice award only. BP recognise contribution: they build contributor status, reputation and early access, and can be redeemed for non-cash in-product perks. BP have no cash value and cannot be cashed out.

Questions

Before you ask

The platform is in private beta now. We onboard the waitlist in order as cohorts open, starting with founders in Toronto and across North America. Joining early locks your place in line along with early-access pricing.

Founder plans are listed at $100, $300 and $500 CAD per month, but these are illustrative while we validate what a founder should actually receive. Checkout is a demo: no card is charged, no tax is collected and there is no subscription to cancel yet. Today the AI Pre-Test Brief is free; structured tester feedback and evidence reports are planned capabilities, not live features. Tester and Investor access is free.

Customer discovery interviews told us investors want to browse and connect without friction, and founders want more qualified eyes on their traction. Free investor access feeds both sides of that loop, so we built it that way from day one.

Testers complete an interest and usage survey when they join. Our matching engine ranks them against your product by industry, platform and profile fit, with LinkedIn integration for verification. You review and approve the final pool before launch.

Early access to products before anyone else, a direct line to the founders building them, and rewards for completed sessions and structured feedback. Each action pays a fixed amount of BetaConnect Points, once per brief.

BetaConnect is incorporated in Ontario and operates out of Toronto, with a North America focus at launch. The waitlist is open worldwide, and testers can join from anywhere.

Pick what you want to do today. A Founder writes and scores a brief, a Tester responds to briefs and earns the most points, and an Investor shortlists and reviews published briefs. The step-by-step Role guide walks through the first five minutes for each one.

Yes. One account can hold Founder, Tester and Investor at once. There is one BetaConnect Points balance for the whole account; switching roles only changes which room opens first, and it never resets your points.

Read How it works for the big picture (four role tabs, the loop diagram and the full points table), then follow the Role guide, a six-step wizard with a progress bar, jump chips and the exact tab to open at each step.

Your balance is the sum of every keyed entry in your on-device ledger. Each earning action pays a fixed BP amount once per brief, and the daily UTC check-in ladder pays 50, then 25 on days 2 to 6, then 125 on day 7. Redeeming a perk subtracts its cost. BP have no cash value and cannot be cashed out.

Yes. Every daily check-in is a separate dated ledger entry, so the left rail shows your all-time total alongside what you earned today and how many check-in days you have. Points are stored in this browser; opening the site from a different browser or web address starts a new local ledger.

No expiry policy has been published yet. Your balance is a running total kept on this device, and the Reward Program Terms will state an expiry rule before one is introduced.

Yes, for non-cash in-product perks listed in the Rewards panel, such as a downloadable points statement, an early-contributor badge and a lime accent theme. Each perk shows its BP cost and subtracts it from your balance. These perks have no monetary value.

No. Cash-out is not available. BP have no cash value, cannot be exchanged for money, and nothing is paid out yet; your balance is a running total of contribution rather than a payable one. You can record interest in a future cash-out in the Rewards panel; that does not debit points or create a credit.

SAMPLE briefs are clearly labelled practice items shown while there are no real published briefs. They are never live traction. A practice response is noted on this device only and a small practice award is recorded locally.

Leave your email and we contact you as private-beta cohorts open, in the order you joined. Joining early keeps your place in line. One launch email, no spam.

Testers and investors use BetaConnect free, and the AI Brief is free to try with no card or signup. Founder plans are listed at $100, $300 and $500 CAD per month, but we are in private beta: checkout is a demo, no card is captured or charged, and no subscription is created yet.

A Founder pays for qualified responses and investor attention, not for software seats. Keeping the Tester and Investor sides free is what makes a published brief worth reading. Founder plans are listed at $100, $300 and $500 CAD per month, but during private beta checkout is a demo, so nobody is charged yet.

Cash-out is not available. BP have no cash value, cannot be exchanged for money, and nothing is paid out yet; your balance is a running total of contribution rather than a payable one. Today the points ledger lives in this browser rather than on a server, so a cash value could be edited or replayed and could not be audited. Real cash payouts would also need revenue to fund them, identity and anti-fraud checks, tax handling and reviewed legal terms. You can record interest in a future cash-out in the Rewards panel; that does not debit points, create a credit or promise a payment.

Today BP redeems for non-cash in-product perks in the Rewards panel: a downloadable CSV statement of your activity (100 BP), an early-contributor badge (250 BP) and a lime accent theme (500 BP). BP also tracks your all-time total, today, check-in days and contributor status, and your daily streak builds towards 300 BP over seven days. These are digital perks with no cash value. We are considering a credit towards a Founder plan once billing is live; that would be a closed-loop discount, not cash. BP cannot be transferred, sold or exchanged for cash.

No. It is a deterministic simulation: one description is scored across six weighted dimensions and a five-person simulated panel reacts. That makes the result repeatable, so you can change one assumption and see exactly what moved. It is a starting point for thinking, not evidence from real people. Actual validation means responses from testers who experience the problem and try the product; that is the marketplace we are building next, and it is not live today. The briefs marked SAMPLE are clearly-labelled practice items, never live traction.

New here? Follow the step-by-step Role guide, or read How it works for the full picture of the three roles and the shared points balance.

Be first through the beta doors

Join the waitlist and get your invite as cohorts open. Founders, testers and investors all start here.

No spam. One launch email, that's it.

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Pro Plan

$300 /month CAD

Illustration only$300.00 CAD
Illustrative HST (not charged)$39.00 CAD
Illustrative total$339.00 CAD

Demo checkout — no card is charged.